Microhinge & DFX
Product Design
Programs Used
Adobe Illustrator
Adobe Photoshop
Teamcenter
Adobe Illustrator
Adobe Photoshop
Teamcenter
Design Scope
Costmetic Finishings & Renderings
Graphic Placement
Shaft Label Graphics
Grip Graphics
Costmetic Finishings & Renderings
Graphic Placement
Shaft Label Graphics
Grip Graphics
Finish Concepts
Render multiple head shapes with various cosmetic finishes and graphics to aid in a familiar yet new bold, high constrast aesthetic.
Graphic Placement
Refresh Microhinge graphics to signal innovation without losing brand continuity. Bold, playful, sporty.
Shaft Graphics
Design dynamic shaft labels with clear specs and strong brand presence.
Grip Graphics
Apply playful, irregular branding to grip surfaces while emphasizing tactile comfort through design and supplier communication.
DFX
Logo & Product Design
Accessible Aesthetic
Simple, confidence-inspiring visuals with clear alignment aids.
Cost-Effective Materials
Prioritize manufacturability and durability without compromising feel.
Visual Appeal
Bold, clean graphics that resonate with new golfers and stand out at retail.
